Community of Practice & Workgroups

This session focused on how to craft messages that not only inform but also engage and drive action. We discussed and explored best practices for audience engagement, message clarity, and effective outreach strategies.

Key Take Aways:

1. Introductions and Share Out:
   • Attendees introduced themselves and shared experiences demonstrating the value of family partnerships.
2. Key Focus Areas:
   • Embedding family engagement into professional development for educators.

1. ECTA State Recruitment and Retention Strategies Database: Ted Burke introduced ECTA’s State Recruitment and Retention Strategies Database, which includes over 120 strategies across six areas such as financial incentives, Advancement opportunities, and grow-your-own initiatives.